Senior Account Executive/Account Servicing Director

I’ve always believed sports and culture speak the same language.

I grew up in the game, but I was just as tapped into what was happening off the court. Music, style, energy. That curiosity turned into a career built around one thing. Creating meaningful connections between athletes, brands, and the culture that moves them.

I started on the retail floor at Nordstrom, where I learned that great product means nothing without real connection. That foundation carried into Nike, where I stepped into a Customer Experience role and began to see sport differently. Not just as competition, but as community. That’s where it clicked. Everyone is an athlete, you just have to meet them where they are.

From there, I moved into media and storytelling at Hypebeast, managing partnerships with brands I grew up watching. New Balance, ASICS, Jordan Brand, Under Armour, Timberland and more. That experience sharpened my ability to translate brand objectives into culturally relevant moments.

Now at MADE Hoops, I’m building those moments from the ground up. Creating real-world experiences that connect brands directly with the next generation of athletes and their families. Across thousands of teams and events nationwide, we are not just hosting tournaments. We are shaping how young athletes experience sport, community, and culture.

I love operating at that intersection. Big ideas and real execution. Strategy and storytelling. Grassroots energy and brand impact.

When I’m not deep in a deck or on-site at an event, I’m usually in the gym with my son or thinking through the next creative idea.

Either way, I’m always building something.